Offer missing services in Brazil (Recovery, RDSH template, etc.)
As a South American company working with 'old style' internet providers that have differing bandwidths or fees for 'nternational' traffic. The more services we can get near our location the better.
David McQuiggin commented
The lack of services in Brazil is really a problem; DocumentDB is not available, only A and D series VMs can be created, there is no Premium Storage, network performance is poor (even downloading an MSDN image from a Brazil South Azure VM is slow).
Unfortunately AWS is eating your lunch here, due to lack of investment.
Marcelo Matias commented
Azure Backup, Azure Site Recovery, D Series VM, Storage Premium, Azure Media Services