Offer missing services in Brazil (Recovery, RDSH template, etc.)
As a South American company working with 'old style' internet providers that have differing bandwidths or fees for 'nternational' traffic. The more services we can get near our location the better.

2 comments
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David McQuiggin commented
The lack of services in Brazil is really a problem; DocumentDB is not available, only A and D series VMs can be created, there is no Premium Storage, network performance is poor (even downloading an MSDN image from a Brazil South Azure VM is slow).
Unfortunately AWS is eating your lunch here, due to lack of investment.
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Marcelo Matias commented
Azure Backup, Azure Site Recovery, D Series VM, Storage Premium, Azure Media Services